Strategic communications specialist Soaring Worldwide has been appointed by CIA Fire and Security Group to look after its PR and marketing activities.
Cirencester-based CIA Fire and Security recently completed the acquisition of Gloucester based Micro-Vision Fire and Security, creating the region’s leading provider of security services. Soaring Worldwide, also based in Cirencester, will be helping CIA Fire and Security Group to communicate its key messages to its target audiences.
Matthew Harrison, operations director at CIA Fire and Security Group: “Soaring Worldwide has extensive knowledge of the security market and has a proven understanding of our target audience which made them a perfect partner to help us achieve our marketing goals. We are going through a period of growth. Using Soaring Worldwide’s creativity and strategic approach will enable us to deliver a coherent campaign across all our marketing activities.”
Soaring Worldwide’s managing director Adam Baggs adds: “Working with CIA Fire and Security Group is a wonderful opportunity to help them expand their marketing activities using our full range of services. We are very excited at the prospect of increasing their profile using our strategic approach and knowledge of the market in order to help them reach a wider audience.”