May 20, 20144 minSocial Media For Beginners Part 4 – It won’t bite!Part 4 of ‘Social Media for Beginners’ rounds off the series with a few things to remember, some bonus tips and some great resources to...
Apr 29, 20144 minSocial Media Marketing For Beginners Part 3 – You’re marketing to humans, not robots“You’re marketing to humans, not robots,” – Erica Domesek of P.S. I Made This In our last post in this series, we covered the basic...
Apr 22, 20144 minSocial Media Marketing For Absolute Beginners – Part 2 – Setting Yourself UpIn this blog series we’ll look at what are GENERALLY the 3 big hitters. Mashable published a great article with this quote – ‘Not every...
Apr 3, 20144 minSee, Feel, Associate & Share – Fighting the fall in Facebook Organic ReachRecently, we received more news that Facebook was going to be reducing the organic reach of brand posts with the latest data showing that...
Mar 17, 20144 minSocial Media Marketing For Absolute Beginners – Part 1 – Who, What, When, Where, Why and How?Change. Sometimes it’s good, sometimes it’s bad, sometimes it’s scary and we will resist it with everything we have. But change is also...
Mar 5, 20143 minGoogle+, playing the generational waiting game?It’s rare I find myself in these situations, and yet when I do I am slightly taken aback by the enthusiasm, intrigue and sheer excitement...
Apr 22, 20133 minSocial Media and BusinessSocial media is growing rapidly and is absolutely everywhere, literally. On your phone, on your tablet, on you television. Even if you do...
Nov 19, 20112 minChristmas and the internet generation?It’s meant to be the season to be jolly. But retailers fear a grim festive period with many on the high street starting their traditional...
Jun 27, 20112 minHIC attributes its success in the last financial year to smart marketingHarrogate International Centre, which has achieved a remarkable £180 million for the local economy during the 2010/11 financial year, has...
Apr 10, 20112 minWhy I love working in PRMost people often curiously ask me what it means to work in PR. What background or specialisation is needed? I respond by saying that...
Mar 11, 20112 minThe Communications JourneyCommunications and marketing should be a journey. An ongoing progression from a to b to c to d to… Too often businesses approach...
Mar 4, 20113 minYouth, Internet and the revolutionThere should be a feel good factor in the way social media has shaken the bedrock of global politics in the recent months. From the wiki...