Social Media

Social Media For Beginners Part 4 – It won’t bite!

Part 4 of ‘Social Media for Beginners’ rounds off the series with a few things to remember, some bonus tips and some great resources to...

Social Media Marketing For Beginners Part 3 – You’re marketing to humans, not robots

“You’re marketing to humans, not robots,” – Erica Domesek of P.S. I Made This In our last post in this series, we covered the basic...

Social Media Marketing For Absolute Beginners – Part 2 – Setting Yourself Up

In this blog series we’ll look at what are GENERALLY the 3 big hitters. Mashable published a great article with this quote – ‘Not every...

See, Feel, Associate & Share – Fighting the fall in Facebook Organic Reach

Recently, we received more news that Facebook was going to be reducing the organic reach of brand posts with the latest data showing that...

Social Media Marketing For Absolute Beginners – Part 1 – Who, What, When, Where, Why and How?

Change. Sometimes it’s good, sometimes it’s bad, sometimes it’s scary and we will resist it with everything we have. But change is also...

Google+, playing the generational waiting game?

It’s rare I find myself in these situations, and yet when I do I am slightly taken aback by the enthusiasm, intrigue and sheer excitement...

Social Media and Business

Social media is growing rapidly and is absolutely everywhere, literally. On your phone, on your tablet, on you television. Even if you do...

Christmas and the internet generation?

It’s meant to be the season to be jolly. But retailers fear a grim festive period with many on the high street starting their traditional...

HIC attributes its success in the last financial year to smart marketing

Harrogate International Centre, which has achieved a remarkable £180 million for the local economy during the 2010/11 financial year, has...

Why I love working in PR

Most people often curiously ask me what it means to work in PR. What background or specialisation is needed? I respond by saying that...

The Communications Journey

Communications and marketing should be a journey. An ongoing progression from a to b to c to d to… Too often businesses approach...

Youth, Internet and the revolution

There should be a feel good factor in the way social media has shaken the bedrock of global politics in the recent months. From the wiki...