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HIC brings Harrogate to International Confex

Harrogate International Centre’s stand (B326) for Confex 2011 will feature a live feed from a Harrogate based webcam, bringing the town, and in particular the new development work at HIC to International Confex.  Visitors will also have the chance to meet Angus Houston, HIC’s new director.

HIC’s stand will demonstrate the contrasting opportunities available to organisers in Harrogate by showcasing the town’s chic and opulent offering alongside its cutting edge growth and technological offerings.

HIC’s Head of Sales and Marketing, Alison Griffin: “Harrogate is a meeting point for creativity, culture and professionalism – key attributes we intend to demonstrate through our activities at International Confex 2011.  The stand will be the perfect reflection of Harrogate’s offering, whilst the use of a large video screen will allow us to feed live from our webcam, clearly showing attendees the pace of HIC’s development and growth.”

The screen will also be used to engage with HIC’s expanding social media audience as well as presentations and information about the venue.

Alison continues:  “It is vital that we use every means possible to engage with audiences and potential clients.  Social Media is a growing part of our marketing mix and this technology will allow us to bring online communication into our face to face exposure, creating a legacy of engagement from our attendance at International Confex.”

Angus Houston, HIC’s recently appointed director (due to start work in January) will also be attending International Confex.  He will be available for meetings and informal discussions.

Alison concludes:  “Angus’ attendance at the show will also provide an opportunity for him to meet key contacts and further develop relationships that will support HIC through the final stages of development and launch of our new events halls.”

HIC will be exhibiting at International Confex from 1-3 March, 2011 at Earls Court, London on Stand No. B326.


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