The Barbican has cemented its position amongst the most elite venues in the country through the achievement of AIM Gold. It is the second time that the Barbican has been recognised with AIM accreditation – a mark of excellence demonstrating the important traits of compliancy, competency and capability. The accreditation consists of a strict auditing process of rigorous tests, which examine all elements of the business, including planning, customer environment and levels of service.
Lee Dobson, Head of Events Management at the Barbican, said; “Achieving AIM Gold for the second time puts us in an exclusive group of the highest quality meetings venues in the country. It sets us apart from other venues and is a unique point of differentiation. As a result, it will help us attract more business both nationally and internationally.” Lee went on to say; “A huge amount of work has gone into achieving this award and I would like to congratulate all our staff for their contribution, particularly Eloise Freeman who is an Event Manager at the Barbican who oversaw the AIM accreditation project. The Business Events, sales and delivery teams, also played an integral part in helping the Barbican achieve its aim of excellence within the meetings industry.”
The AIM accreditation process ensures that venues and industry suppliers are fit for purpose and operate as decent and ethical organisations. As the highest level of accreditation available to venues in the UK, the Gold level of accreditation places the Barbican in a unique group of outstanding venues, focused on the delivery of top quality events with the highest possible levels of service. Jane Longhurst, mia chief executive comments, “Achieving AIM Gold for the second time, the Barbican continues its tangible demonstration that its facilities are of the highest standard, the service it delivers is second to none and catering and hospitality at the venue are exceptional. To maintain AIM Gold is a fantastic achievement, and a hallmark of excellence showing bookers and planners exceptionally high levels of service across the board.”