Post event tours to Brussels, Bristol and Bath are already full as hosted buyers see the benefit of combining time at the show with direct destination and supplier experiences.
As part of their attendance hosted buyers have the opportunity to visit destinations across Europe and the UK as part of a programme of post event tours highlighting leading conference and meeting destinations.
“Our buyers have made it clear that a key reason for their attendance at the show is to source new suppliers and gain product knowledge from our exhibitors – a fact that has been clearly demonstrated by the speed the tours have filled this year,” comments Steve Knight, Event Director of The Meetings Show. “The post event tours are the ultimate way to understand a destination as they provide first-hand experience and the opportunity to truly comprehend what is on offer. The destinations offer a truly varied conference and meetings offering – meaning there is something here for everyone.”
Less than two hours from London by train Bristol and Bath offer unique experiences, from dinner and drinks at The Roman Baths to dining on board the first luxury liner – Brunel’s SS Great Britain. Whilst Brussels, which is legendary for hospitality, history, diverse cultures and traditions, offers attendees the chance to wander through its local areas. They can sit on bistro terraces, explore “villages” by tram, stroll between Art Nouveau facades, rediscover nature in the parks and gardens, and taste its many delicacies. Travelling via Eurostar the tour will take in all the city has to offer meeting and event buyers.
Bristol and Bath were amongst the first destinations to become involved in the initiate as Kathryn Davis, Head of Tourism from Destination Bristol explains: “We are using this opportunity to promote Bristol and Bath as destinations for MICE events, highlighting ease of access from London, national and international connections, along with promoting the closeness to each other allowing for cross city itineraries and events. There are also a considerable number of new venues and experiences, including those of international importance.”