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L’Oréal Professionnel showcases the latest hair trends at LSO St Luke’s

L’Oréal Professionnel, one of the world’s leading hair care

brands, has held two successful Catwalk Showcase fashion shows at LSO St Luke’s in 2011.

The first Catwalk Showcase was held in March followed by a second at the end of October. Each were held in the Grade 1 listed Hawksmoor Church’s Jerwood Hall and showcased L’Oréal Professionnel’s latest colour collections and seasonal hair trends. Both events had over 250 attendees from the world of hairdressing including stylists and students.

Megan Grant from L’Oréal Professionnel comments: “Our shows at LSO St Luke’s were a great success. We chose it as a venue because the flexible space lends itself ideally to a catwalk format and it has the audience capacity we need. The staff at LSO St Luke’s did an excellent job in accommodating our requirements which is an integral part of running a successful catwalk show.”

Tomoyo Miyakawa, LSO St Luke’s marketing manager, says: “It’s great to see big brands like L’Oréal hold successful events at LSO St Luke’s. The space we have available can be used for all types of events including conferences, meetings and awards ceremonies. As one of the city’s most unusual venues it has a wonderful atmosphere and we aim to increase the number of private and corporate events we hold in 2012.”


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