Public relations is one of the most powerful tools organisations use to communicate with their target audience through the media, whether directly or indirectly. Any public relations campaign should create a positive image of the company and help build strong relationships.
It’s about more than one-off projects; the odd release here and there. It’s a journey – identifying needs and opportunities and creating a strategic communication plan to deliver real, measurable results. There are many different tools through which a successful public relations campaign can be delivered; from traditional press coverage to digital marketing, social media to industry influencer outreach, all to help you engage with your audience and grow your profile. It’s all in the name – ‘public relations’ – it’s how the public and more specifically, your target market perceive your company.
Our PR Services in Summary
Press & Media Relations
Headlines, cuttings and coverage achieved through online / offline outreach to influencers, editors and media operators in your industry.
Summation of relevant industry and competitor news within a given time period.
Producing winning awards submissions, managing the process and ensuring post event PR.
From public events and press launches to internal meetings and staff incentives, we truly know how to get the most from a face to face experience.
Public Relations – Soaring Worldwide
Adam Baggs, MD of Soaring Worldwide, a Cotswolds-based strategic communications and marketing agency discusses one of the core services of Soaring Worldwide – Public Relations and its importance to business.